Hello World!
Writing To Discover
Welcome to Wreflection!
“The act of writing is the act of discovering what you believe.” This quote captures the essence of why I am starting this. Through my writing, I seek to discover and validate (or invalidate) my beliefs, and share what I discover. An experiment in thinking out loud.
You can expect to find theories, frameworks, analysis, and opinion on business, tech, and the business of tech, primarily around four areas:
Business Strategy - Why do some win while others fail. What trade-offs shape product, pricing, and market dynamics?
Product Lessons - Stories from past experiences building and scaling products. Lessons from leading tech teams. Recent experiments, successes, and failures. What works, what doesn't?
Tech Analysis - Making sense of Artificial Intelligence, Platforms, Marketplaces, and whatever's changing our world, and specifically what it means for business.
Personal reflection - Occasional essays about my life and other interests.
About Me
I am an electrical engineer by training, with a masters in business. I most recently spent 10 years at Amazon building warehouse robots, and launching new categories and products.
Because I spent 10 years of my career there, I expect to write a lot about my views on Amazon; but all are my personal views and does not represent the views of Amazon or its management. Data and information will never represent confidential Amazon information.
I look forward to making this worth your time.